Email marketing yields an average ROI of 3,800 per cent, which makes it an excellent choice for most marketers to consider during promotional campaigns. However, performing a successful email marketing campaign takes a lot of hard work and can be money-draining if you’re not knowledgeable and skilled enough to handle it.
Hiring a digital advertising agency specialising in email marketing is your best choice to have a successful email promotion. Aside from giving you more time to grow your business, you can rest assured that the chances are high that they’ll slay your email campaigns.
If you’re still undecided, here are four perks of partnering with a digital marketing and advertising agency offering email marketing services.
- It’s Hard for Inexperienced Marketers
Most business owners venture into email marketing, thinking it is a walk in the park only to realise that it’s not.
Writing and planning promotional emails is a 360-degree turn from writing business or personal emails. You need to have substantial marketing knowledge to pull it off like a pro. Otherwise, your efforts become useless if no email recipient converts.
- You Get Unsatisfactory Results
Most new email marketers get discouraged that they cannot hit their goals. Remember that although email marketing yields high ROIs, you need to understand the basics and advanced concepts within its structure to have a successful email marketing campaign.
If you don’t know what you are doing wrong, that is already an excellent indication that you should hire a digital marketing agency for your email marketing needs. Not only are they capable of delivering results, but they can also do it in the most cost-efficient way possible too.
- You’re Losing Time and Money
If you do not have experience in email marketing, you’ll spend your time learning it. While in the process of figuring things out, you are losing money because you are testing out what works and what doesn’t.
If you hire a marketing agency, you no longer have to continue draining your resources. You can see ROI in the fastest way possible.
- You experience extreme stress and burnout
Email marketing is an effort-intensive task, especially if coupled with your other responsibilities. With a lot on your plate, not only are you performing in a sub-quality manner, but you are also jeopardising your judgement by making big decisions when overworked.
If you have a stressed-out mind and are experiencing burnout, you are incapable of making logical decisions, which affects your business. Aside from not being able to create a highly converting email marketing campaign, you are also sacrificing your other responsibilities.
Employing the aid of a digital marketing and advertising agency saves you time and money while giving you the results you can expect in a successful email marketing campaign. They are an excellent choice for companies that do not have the resources to employ an in-house team of email marketers.
We are a remote digital agency in London with expertise in email marketing. Contact us today to see how we can help optimise your email campaign.