Social Media Advertising Agency London

Social media advertising

You have probably come across the term Paid Social when it comes to building brand awareness, remarketing and direct response, but is it right for you?

 

After all, social media can be done for free, can’t it?

 

Whilst that was true, nowadays the very best results come to the brands who are able to invest money into their social media campaigns. The key is not going wild with a credit card and boosting posts here, there and everywhere, but instead, using actionable data to build an audience that will yield results. For example, did you know that every single one of your users share an extensive amount of personal data on social media channels which can act as a compass to direct your social media and digital marketing campaign?

 

We can help ‘unpick’ the detail and the data to steer you on the right course.

 

Here’s what it looks like…

 

Step 1

We combine first-party data with third-party data gathered from trending social media channels to work out how to grow your audience. In short, this is by giving them what they want and engaging them with just the right message at just the right time.

Step 2

We begin developing a deep understanding of your brand, audience and aspirations. We then understand audience personas inside and out, including their online behaviour, so we can segment them for better targeting.

Step 3

We begin developing a deep understanding of your brand, audience and aspirations. We then understand audience personas inside and out, including their online behaviour, so we can segment them for better targeting.

Step 4

An extensive digital advertising campaign and A/B testing landing pages is all in a day’s work for us as we get you ready for the launch.

Step 5

Once your campaign goes live, we remain in a constant loop of testing, optimising, controlling and refinement.

Step 6

It is important to understand that audiences and platforms on social media demand a completely dynamic approach. We do all the reporting for you with real-time updates, seeing to it that all your stakeholders’ requirements are being met.