If you’ve been looking for a SEO services agency in London you might have started to get a bit dazzled. It seems it’s a popular career! There are big SEO agencies, one man bands, and everything in between. What is it you really need from an SEO agency?
Our view is that smart businesses try and work with partners who can fulfil lots of things. Whilst we offer SEO services (and are very proud of them), we also offer a full digital marketing service. As you may know, when it comes to marketing and indeed business, a silo approach rarely works. That’s why we started out as social media marketing experts but soon diversified, working with the very best experts in PPC and SEO strategy to give more to our clients. Nowadays, SEO isn’t all about your website and it’s certainly not about keywords alone. You’ll need a robust social strategy and signals that show you’re an authority – meaning you need time gaining links, trust and reputation.
An agency that tries to work with you just on site has probably not got your best interests at heart! That’s why we try to offer something different, SEO services that you really benefit from in the long term.
So – what do you need from SEO?
In short, you want to be recognised by Google. You probably also want a head start on the competition or a more sales leads. SEO done right is the perfect partner to paid for social, paid per click and organic marketing and advertising – helping you make money whilst you sleep.
When we work with you to improve search engine rankings, we work exclusively to meet your business needs. This means while we continue to push with our persistent optimisation efforts, your website will start climbing the ranks, as you get the sales leads delivered right to your front door.
At a glance, our SEO practices will:
Markedly increase your brand visibility online
Give you far more website traffic from prospective customers
More leads and conversions from your site than you thought possible
A major boost in overall revenues and profits
A complete, full-suite SEO service to let you focus on your key strengths
To give you a fair idea of how our SEO Services can help position you among the top brands in your niche, here is what we do:
We initially conduct a technical, in-depth and highly comprehensive audit of your website, including website analytics and keyword rankings. We do not like to rush this process – and we’ll show you how your competitors are performing when it comes to organic search.
Google Analytics and Search Console
Our SEO experts will then be tasked unlocking insights from various analytics systems, including Google Analytics. When we have visitor data and an idea of the rankings needed to make your campaign a raving success we can start to draw up marketing KPIs so that we can give you frequent progress reports. In short – we’ll help you see what’s achievable, and when you can expect to see results.
Keyword Research and Competitor Analysis
We take it to the next level by unearthing your competitors’ top-ranking keywords and hone in on the best possible search queries to target your most likely customers. This is the most surprising bit for many clients and this can easily spin off new campaign ideas for you across other channels! We can report back to your whole marketing team, or even include key stakeholders in sales or management.
We’re then ready to go and by now, our team of seasoned SEO specialists will artfully optimise on-page factors including including image, code, meta-data ad load speed optimisation to start to get the basics in place for a brilliant website. Your on-page signals are a deciding factor when it comes to leaving your competition in the dust so we’re going to go after these quick wins first!
Content Creation + Optimisation
The success of your SEO campaign hinges on developing highly relevant and engaging content which your visitors find useful. We live in a content saturated World so you need to stand out. That’s where we help. We work with elite web content writers who will thoroughly research your industry to become unmatched experts in your niche. Using unique insights from keyword and analytical research on what people want to know, the team can then write content that is geared toward actual people, not only to boost search engine rankings. This is always the best long-term strategy!
When it comes to good link-building, we focus on high-quality AND high-relevancy links from niche websites in your location, devised to position your website as a high authority voice that visitors can bank on. We incorporate both traditional business directories and competitor link-building to more well-known methods such as digital PR building and outreach. All in all, you are looking at a website that is considered a top authority in its respective niche.
Google My Business
Google My Business is a necessary part of the equation because it helps with local SEO success. Our digital marketing experts will create the most ideal and optimised Google My Business listing for you. Your listing will have everything from name-address-phone data to any and all relevant information on the business.
Penalty Remedial Service
Either through intentional or unintentional actions, your website can get penalised by Google. Unfortunately, you may not even know until you start seeing your visitor count and website ranking sinking uncontrollably. Perhaps your previous SEO efforts might have done more harm than good. We can help by removing both manual and algorithmic penalties imposed by Google, which might include removal of low-quality content, duplicate content or even toxic backlinks.
Good SEO is all about sticking to best practices and a focus on doing what truly works in the long run. You may be tempted to go for a “quick fix” through organic SEO or cheap, offshore solutions offering you a number one position in Google! However, tried-and-true methods which have stood the test of time will have a real-world, positive impact on your business’s profitability and survival.
We believe we are the SEO services agency in London you can really trust. Get in touch with us today – we’d be delighted to learn more about how we can help you get real results from your SEO.